Social-First Video
Production in Japan.
Short-form content built for performance. Vertical, square and horizontal formats from a single shoot, platform-ready for Instagram, TikTok, YouTube and Google Ads.
Sushi Surprise.
multi-format, one shoot.
The brief: a humorous short-form ad for ZenMarket targeting a global audience, centred on their ‘No Japanese needed!’ value proposition. Making Japanese online shopping accessible to anyone, anywhere.
We proposed several concepts. The one selected: Sushi Surprise. 30-second and 15-second cuts delivered in vertical, square and horizontal formats, all from a single shoot, ready to deploy across markets.
“Not what you expected, but exactly what you wanted.”
30 sec · 16:9 Horizontal
15 sec · 9:16 Vertical
30 sec · 1:1 Square
All deliverables
16:9
Horizontal
1:1
Square
9:16
Vertical
6 videos · one shoot
“Rather than seeing the restrictions as obstacles, the team consistently came to every meeting with fresh ideas, practical alternatives, and a very positive attitude. They also suggested additional creative concepts that helped strengthen our branding and messaging, adding value well beyond the initial scope.”
Client · Drop Shipping Brand · Google Ads Campaign
Spec social ad.
Vertical-first spec ad produced for an international automotive retail brand in Japan. Shot and edited for social media performance.
Automotive retail · Vertical 9:16
Horizontal shoots.
Vertical reach.
We worked with JIBTV, part of the NHK Group, on two food programmes: Shibuyummy and Currypedia, produced in horizontal for Channel Oishii on the streaming service Amasian TV, and YouTube. We pushed for the vertical cuts.
The logic: YouTube Shorts in 9:16 hook new viewers and drive them into the full-length horizontals. One shoot, two formats, a much bigger audience. It’s the kind of format thinking we bring to every production, even when it wasn’t in the original brief.
Shibuyummy · JIBTV · YouTube Shorts
Currypedia · JIBTV · YouTube Shorts
Every format.
Every platform.
- Vertical (9:16), square (1:1) and horizontal (16:9) formats in a single shoot
- Platform-ready edits for Instagram Reels, TikTok, YouTube Shorts and Google Ads
- Localised versions: captions, supers and voiceover adapted per market
- Spec ads and brand content for Japanese and international audiences
- Product and lifestyle shoots designed to perform, not just look good
Social media video production in Japan.
Built for performance, not just aesthetics.
Multi-format from one shoot
We plan and frame every shoot to deliver vertical, square and horizontal cuts without compromise. One production budget, every platform covered.
Built for performance
Social content that's designed to stop the scroll. We understand pacing, supers, hook structure and platform behaviour, not just cinematography.
Localisation-ready production
We produce social ad content with localisation in mind: clean audio, adaptable supers and flexible edit structure that makes versioning per market straightforward for your team.
Bilingual production
Our bilingual crew works seamlessly with Japanese talent, locations and brands, and communicates clearly with international clients and ad agencies.
What formats do you deliver?
We deliver vertical (9:16), square (1:1) and horizontal (16:9) from a single shoot, optimised for each platform's specs and aspect ratios.
Can you produce content ready for localisation across multiple markets?
Yes. We produce with localisation in mind: clean audio beds, adaptable supers and a flexible edit structure that makes it straightforward for your team to version per market.
Do you produce spec ads?
Yes, we produce spec ads for brands who want to demonstrate a concept before committing to a full campaign budget. A great way to test creative before going to market.
Can you shoot in Japanese locations and with Japanese talent?
Yes. We have deep experience shooting across Tokyo and Japan, with access to locations, talent and local production resources. Our bilingual crew handles everything on the ground.
Do you handle scripting and creative direction?
We can. For social-first content we're experienced in scripting short-form hooks, structuring content for retention, and directing talent to deliver on camera.
What's your minimum engagement?
We work on projects of all sizes, from a single social cut to a full multi-format campaign. Get in touch and we'll scope something that fits your needs and budget.
Get a quote
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